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Online Advertising 101 – Real Estate People, DON’T READ THIS

By Patrick Healy March 20, 2012

A Familiar Scenario Let’s say I owned a commercial website like, say, The New York Times online. I have editorial content and ads that run throughout the site. There are ads all over the place where you consume content but also there are entire sections with nothing but ads. Let’s call that the classified section. Now, unlike something such as … [Read more...]

Posted Under:  Blog | Business | Marketing | Real Estate | Technology Tags:  advertising | build vs buy | business | ideology | listings | marketing | online | real estate | realtor.com | truia | zillow

Disruptive Business: Avoid Becoming a Casualty of Progress

By Patrick Healy March 16, 2012

They say there’s such a thing as being too good at your job. Well, this is a post about just that. From time to time, there are companies that come around and are so good that they can destroy a market and/or even mess with other semi-related businesses. This isn’t necessarily a good or bad thing. What it is, however, is a good lesson to learn … [Read more...]

Posted Under:  Blog | Business | Marketing | Real Estate Tags:  Amazon | Bic | business | competitive intelligence | disruption | free | google | local | Sam Adams | truia | valuation | zillow

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10030 Green Level Church Road, Suite 802-158,   Cary, NC 27519  •  Phone: 646-580-4070




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