With the recent Facebook IPO and all of the hubbub about the company, I’m sure many small businesses are revisiting the question that they have asked themselves time and time again – ‘Do I need a Facebook page for my business’? I wish there was a better answer but really my best is, “It depends”. The good news is that there are a few questions you … [Read more...]
How Can Social Media Help Internal Collaboration?
It seems like 99 out of 100 of the conversations I participate, observe, or read about involving social media is always focused on how we engage others outside of ourselves. I am using the term ‘ourselves’ generically to denote an individual or a firm. The salesperson talks about prospecting leads, the consumer product firm talks about customer … [Read more...]