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Putting an End to the Great Klout Debate

By Patrick Healy December 2, 2011

Get over your Klout Score

**Disclosure, I have a personal relationship with Joe Fernandez, CEO of Klout. I have worked with him professionally and although feel I am qualified better than most to speak to his work ethic and motivations for launching Klout, I have absolutely no investment or vested interest in Klout or it's success. I am however, fascinated by the concept of … [Read more...]

Posted Under:  Blog | Marketing | Social Media | Technology Tags:  algorithm | debate | engagement | facebook | google | influence | klout | kred | measurement | metrics | twitter

Analytics getting more and more mainstream

By Patrick Healy November 26, 2010

Analytics used to be a term reserved for data geeks and web developers. If it's one thing that social media has done has given the end user a vested interest in understanding them - or at least paying attention to them. After all, they are an excellent way of understanding the impact what you put out there has on others and, in some cases, how … [Read more...]

Posted Under:  Blog | Marketing | Social Media | Technology Tags:  analytics | edgerank | facebook | google | measurement | social media

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