So Google+ turns a year old. 17 interesting things you should know. So after a short writing hiatus due to moving, work, and life I figure it’s appropriate to break my fast by writing about a subject very near and dear to my heart – Google+. As I sit here and write this on the eve of Google+’s FIRST BIRTHDAY, I am overwhelmed by lots of … [Read more...]
Social Advertising: Pay for Your Facebook Page? Google Places Moves into Google+
So some pretty interesting things happened this week in terms of social media, user experience and advertising. After taking much of this activity in, I’ve made some realizations. I was reading a very thought provoking post by David Berkowitz where he asks the question, “Is Social Advertising Broken?”. I’ve thought for some time that Facebook in … [Read more...]
Do I Need a Facebook Page?
With the recent Facebook IPO and all of the hubbub about the company, I’m sure many small businesses are revisiting the question that they have asked themselves time and time again – ‘Do I need a Facebook page for my business’? I wish there was a better answer but really my best is, “It depends”. The good news is that there are a few questions you … [Read more...]
How Get More Out of Google+ Status Updates and Posts
Even though Google+ is in its infancy, they had the insight to build in a few Easter eggs for us true nerds to figure out and play with. Many of us have been observing that one of the nice things about the platform is that is actually has the ability to be used for blogging. While Facebook sort of tried this with Notes, it never really took off. … [Read more...]
Blog and Be Seen: Ten Critical Things You Should Know
Recently, I’ve gotten a few questions from people who are looking to get into blogging but don’t know where to start. It can be a bit intimidating and overwhelming. I recommend that they start off by guest blogging, if possible, so they can get their feet wet by just writing. After all, that’s what it’s all about, right? And while I can’t … [Read more...]