Product Development

By January 8, 2017

Phacient offers well thought out product development focusing on innovation and benefits. Whether developing a new product or giving an existing one a face lift, we treat our clients’ products as if they were our own. We offer:

Competitive product analysis
Comprehensive objective development
Market share/penetration modeling
Margin maximization framework
Product and peripheral differentiation strategy

"I have worked directly with Patrick Healy and recommend him highly for his knowledge, integrity, and drive.Phacient will get the job done." – Joe Spake of Spake Communications

"By staying on top of the latest social media and marketing trends and filtering out the fads, Phacient is able todeliver industry-specific solutions through innovative social media avenues." – Joseph Drasin of Prism Consulting Services

"Phacient's Patrick Healy may be the most energetic, knowledgeable, up-to-date and pragmatic expert on socialmedia whom I have encountered. His advice has proved invaluable to me." – Malcolm Carter ofCharles RutenbergRealty

"Patrick Healy is the type of person you want to connect with when need a subject matter expert or if you arelooking for someone who can connect you to an expert, an equally important and overlooked attribute." –Chris Metzger of Blair Insurance Group

"I've known Patrick Healy for approximately 5 years and heartily endorse him and his company, Phacient." –Joe Sheehan of Weichert Realtors

"Phacient's inside industry knowledge led us to make some decisions that greatly aided us in the development stages of REcake. Those insights continue to pay off today." – Berry Enloe of REcake

"My association with Patrick Healy has directly and positively affected my business." – Joe Sheehan of Weichert Realtors

"Patrick Healy's knowledge of online marketing dates back before Facebook, when Google was emerging as thedisruptive technology marketers needed to leverage. With the rise of Facebook, he kept his skills sharp, honing hisunderstanding of blogging, community, and social capital. He is a complete digital marketing guru." – Matt Browne of

"Patrick Healy has a vision for the Real Estate Industry with the ultimate objective of assisting real estate professionals to provide the highest levels of service to their clients at the best possible price." –Joe Sheehan of Weichert Realtors

"On a recent visit to New York City Patrick Healy introduced some key people to our company. Those connections arestill paying dividends." – Berry Enloe of REcake

"Since taking the advice of Patrick at Phacient, results of our social networking have increased massively. His continued support affects the entire direction of my business." – Howie Nicholsby of 21st Century Kilts

"Patrick Healy has demonstrated great organizational and leadership skills as founder of the Lucky Striker Social Media Club, an industry trade group that meets regularly to discuss, develop, and promote marketing strategies with a focus on leveraging social media techniques and technologies." – Joe Sheehan of Weichert Realtors

"In addition to being knowledgeable about social media, technology, and online marketing, Patrick Healy is knowledgeable about real business functions." – Ryan Hinricher of Investor Nation

"By partnering with Phacient it has helped us to expand our technological footprint in the PEO space by developing our most advanced website for prospects." –Tim Hillert of EasyPEO

"Patrick Healy is leading the digital media revolution. He is a complete digital marketing guru, with a robustskillset that translates into a deft competency to grow your brand online. Brands will be transformed by the Internetwhen working with Phacient and Patrick." – Matt Browne of SDBloggers

"Phacient was a great asset in the development stages of our company. They know the ins and outs of the industryand was able to guide us in ways that helped us avoid some real pitfalls." – Berry Enloe ofREcake

"To put it frankly, Patrick Healy knows what makes your business work day-in and day-out. He's effective, efficient, and is a straight shooter. Patrick Healy = High Value." – Ryan Hinricher of Investor Nation