Why Do You Want to be on Page One of Google?

How important is it to you to be on page one of Google?

Last week I was lucky enough to attend Blog World and New Media Expo. As the name (or former name) alludes, there is a strong and almost exclusive focus on content. Just about every session I sat in had some mention of SEO. The timing of the conference couldn’t have been better since I’ve gotten [...]

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Social Advertising: Pay for Your Facebook Page? Google Places Moves into Google+

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So some pretty interesting things happened this week in terms of social media, user experience and advertising. After taking much of this activity in, I’ve made some realizations. I was reading a very thought provoking post by David Berkowitz where he asks the question, “Is Social Advertising Broken?”. I’ve thought for some time that Facebook [...]

Google’s Answer to Pinterest?

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It’s me talking about Google again I know I sound like a one trick pony when I write anything containing the name Google, but in my defense, they are a pretty amazing company. They are spread across so many things that it’s hard not to come into contact with them – constantly. So, to keep [...]

Google+ Gets a New Look: The Good, The Bad, and The Whitespace

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So yesterday morning, Google started rolling out the new redesign of Google+. I’m not going to say it’s better and I’m not going to say it’s worse. I’m just going to say it’s different. There were almost immediately complaints like with all changes to a social network. I’m still hearing how much people hate the [...]

Blog and Be Seen: Ten Critical Things You Should Know

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Recently, I’ve gotten a few questions from people who are looking to get into blogging but don’t know where to start. It can be a bit intimidating and overwhelming. I recommend that they start off by guest blogging,  if possible, so they can get their feet wet by just writing. After all, that’s what it’s [...]

Google is NOT Evil: How Search is Changing

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After a short hiatus, I figured I would have to post something really good to make up for it. To do that, I have to write about something I am passionate about. I came across an article the other day from a buddy of mine who likes to give me jabs about being such a [...]

Unauthorized Observations from the 2011 Pivot Conference (#PivotCon) in New York City this week

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This week I had the privilege of attending the 2011 Pivot Conference. The whole experience was very positive and I am really glad I went. This year’s focus was the rise of the social consumer. As you may know, the Millienials and Gen Y now make up a significant percentage of the marketplace and an [...]

Is the SEO business dying?

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The bad news Today’s post is about Search Engine Optimization (SEO) for small business. Essentially, it’s the practice of improving your results ranking on sites like Google.com. This week, I read a great post from my friend Phil Faranda regarding an SEO company masquerading as a lead in order to get his attention. Phil, like [...]